Bartercard members are part of an enormous community of businesses that are increasing revenue and improving their cashflow, using an electronic currency called a Trade Dollar. One Trade Dollar is equivalent to one New Zealand Dollar for all accounting and taxation purposes and members then take these Trade Dollars and use them to offset cash expenses within their business.
Assuming Bartercard members have their current cash business already covering their fixed overheads, such as rent and wages, and they have the capacity to take on new business, the only cost in supplying another Bartercard member is their product replacement/variable cost. This means that when they make a purchase using Trade Dollars (T$) they are effectively getting a discount equal to their Gross Profit Margin.
When a company spends cash there is no guarantee of the return. With the Trade Dollar Bartercard members know that each time they spend, it will come back to them in the form of new business from another Bartercard member. Bartercard members are motivated to utilise fellow members’ goods and services because they are paying with their Gross Profit Margin, saving them cash every time they spend.
The new customers generated by Bartercard will be incremental (on top of) any existing cash business, therefore not interfering with their existing business model and Bartercard aims to increase members’ business by 5-15% and increase their net cash profit.
Corey and Rohini, owners of The Oakroom, a popular inner city bar are thrilled with their experiences since joining Bartercard and have this to say: “The team at Bartercard are truly high-calibre and energetic. Their knowledge of the local market and their key contacts in the community helped us in our search for a lot of what we were looking for to be able to setup and continually vary The Oakroom. Geoff our Trade Broker made sure we got the best value for the products that we were looking for.
“Bartercard also came through on its promise to us of new customers. After joining we immediately had new patrons coming through our doors. Functions during our downtime are also a focus for us. Since joining Bartercard we have had a number of Corporate Functions and it’s been exciting to see new cash customers returning as a result and spreading the word about our new bar.”
Intending members should take a moment to visit the website at http://www.bartercard.co.nz to discover how to join Bartercard and how to get the most out of their membership by using their trade dollars for more important things… like relaxing and having a coffee at their local bar or servicing their car at the mechanics.